Our own brand
The Opus Art
Premium digital art and wallpapers for desktop and Mac screens.
- Category
- Digital Products · E-Commerce
- Project type
- Our own brand
- Our role
- Brand, product and e-commerce
Overview
The Opus Art is EFE CETIN LTD's e-commerce brand for premium digital art and wallpapers. It offers original, high-resolution wallpapers designed especially for desktop and Mac computers.
What the brand is for
A screen is one of the surfaces we look at most every day. The Opus Art sets out to give it character: collections made in a minimal, cinematic and artistic language, sold as instantly downloadable digital products within a premium brand experience.
Key features
- 01
Collections
Works are presented as themed collections under the name “The Archives”.
- 02
Made for Mac and desktop
Artwork is prepared with desktop and Mac aspect ratios in mind.
- 03
Instant delivery
Digital products are downloaded directly after purchase.
- 04
A coherent brand language
Visual direction, product presentation and copy share one cinematic voice.
Design approach
- Premium
- Minimal
- Artistic
- Cinematic
- Modern
- Aesthetic
From the collection
The Pursuit 
Hidden Wealth 
La Dolce Vita 
Do It Scared
What this project shows
- 01Building a digital product brand
- 02E-commerce store structure and product presentation
- 03Visual direction and brand language
- 04Digital product sales infrastructure
Next project
Got a project?
Thinking about a product like this?
The approach we use to build our own products can be applied to yours.
or write to us directly: efe.cetin423@gmail.com